
Marketing & Sales
The Marketing and Sales pathway teaches the key skills in communication, problem-solving and planning needed to work in marketing and sales. Students can use these skills to become a marketing coordinator, sales rep, market researcher or digital marketer.
PATHWAY POTENTIAL EARNINGS
$50,000 - $105,000
PATHWAY JOB EXAMPLES
- Sales Associate
- Marketing Specialist
- Telemarketer
- Sales & Marketing Manager
- Social Media Manager
- Copywriter
- Insurance Agent
- Web Producer
- Market Analyst
- Product Manager
CLASS SEQUENCE SUGGESTIONS
The class sequence below is a sample schedule for a student choosing this pathway. Many classes can be taken for dual credit. At Wayne, students can take courses as part of the Early College program; at South Side, International Baccalaureate courses are available. Please refer to your school counselor and the Indiana Graduation Pathways when selecting classes.
Bolded classes are pathway specific classes.
SOPHOMORE YEAR
(10th Grade)
- Marketing Fundamentals
- English 10
- Geometry
- Chemistry/Physics
- World Perspectives
- Elective
- Elective
JUNIOR YEAR
(11th Grade)
- Strategic Marketing or Digital Marketing
- English 11
- Algebra II
- US History
- STEM
- Elective
- Elective
SENIOR YEAR
(12th Grade)
- Capstone (optional)
- English
- Math
- Government/ Personal Finance
- Elective
- Elective
- Elective
CAPSTONE OPTIONS
A capstone is a culminating course, project or internship that uses the knowledge and skills learned in a Pathway, typically done during senior year. We have several options:
- Business Management Capstone
- Cooperative Education - approximately 5 hours per week of employability skills school-based instruction with minimum 15 hours per week on-the-job training
- Work-Based Learning Capstone - must have completed pre-requisite and work 75 hours per credit per semester

