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Marketing & Sales

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The Marketing and Sales pathway teaches the key skills in communication, problem-solving and planning needed to work in marketing and sales. Students can use these skills to become a marketing coordinator, sales rep, market researcher or digital marketer.

PATHWAY POTENTIAL EARNINGS

$50,000 - $105,000

PATHWAY JOB EXAMPLES

  • Sales Associate
  • Marketing Specialist
  • Telemarketer
  • Sales & Marketing Manager
  • Social Media Manager
  • Copywriter
  • Insurance Agent
  • Web Producer
  • Market Analyst
  • Product Manager

Available at:

Northrop School of Business and the Arts
Schools of Success Business and Arts
Schools of Success Business and Arts

 

CLASS SEQUENCE SUGGESTIONS

 

The class sequence below is a sample schedule for a student choosing this pathway. Please refer to your school counselor and the Indiana Graduation Pathways when selecting classes. Dual credit and employment certification options are offered for this pathway. Bolded classes are pathway specific classes.

SOPHOMORE YEAR
(10th Grade)

  • Marketing Fundamentals
  • English 10
  • Geometry or Algebra II
  • Science
  • World History (Advanced Placement option)
  • Health/Financial Literacy
  • Elective

JUNIOR YEAR
(11th Grade)

  • Strategic Marketing or Digital Marketing
  • English 11 (Advanced Placement/Dual Credit Option)
  • Math
  • US History (Dual Credit Option)
  • Science
  • Elective
  • Elective

SENIOR YEAR
(12th Grade)

  • Capstone (optional)
  • English 12 (Advanced Placement option)
  • Math (Advanced Placement/ Dual Credit option)
  • Government/ Economics
  • Elective
  • Elective
  • Elective

CAPSTONE OPTIONS

A capstone is a culminating course, project or internship that uses the knowledge and skills learned in a Pathway, typically done during senior year. We have several options:

  • Business Management Capstone
  • Cooperative Education - approximately 5 hours per week of employability skills school-based instruction with minimum 15 hours per week on-the-job training
  • Work-Based Learning Capstone - must have completed pre-requisite and work 75 hours per credit per semester